Delhi HC protects Sadhguru's personality rights, issues John Doe order against AI misuse

Delhi HC protects Sadhguru's personality rights, issues John Doe order against AI misuse

Sadhguru Jagadish Vasudev (a world-famous spiritual guru and founder of Isha Foundation) sued several defendants who used his personality rights by means of the AI-generated content in deep fake. Type of Infringement: Deepfake materials that morphed the voice, image and likeness of Sadhguru were created through AI by the defendants, in the following ways: The Delhi High Court provided a Dynamic+ injunction - a contemporary type of injunctions which are aimed at combating booming on-line pirating.